Inspired by street food memories.
A fiery and deliciously fragrant Sichuan chilli oil. Destined to be drizzled over absolutely everything.
Gulp is an everyday chili oil that gives all your meals the flavor they are missing. The word "Gulp" as a verb means swallow quickly, and with this condiment is impossible not to, that is why the illustration reflects exactly that.
Inspired by street Asian food graphics, the combination of typographies and minimal layout, combined with the messy illustration and handwritten details represent what the product is all about, street food in a jar.